Rachel Collins Photography

With nearly a decade of success, Rachel entrusted me to reimagine her brand—a true honour. Inspired by her original acorn theme, I evolved it into oak leaves, symbolising her growth while staying true to her nature-inspired roots.

The final design—a balanced line drawing—subtly hints at a camera, blending her creative vision with timeless simplicity. It was a privilege to help her brand grow into its next chapter!

Year
2024

Client
Rachel Collins Photography

Creating a new primary logo and coordinating submarks made this rebrand versatile across both digital and print applications. With the brand’s existing colours and fonts already established, I focused on designing imagery that complimented the quick strokes and handwritten aesthetic, ensuring a cohesive and polished update.

"From the moment I met Holly I realised I'd found someone I could trust with an overdue brand logo revamp. Holly's process are straightforward and her communication is really clear and delivered in a helpful positive manner. Holly listened to my needs and my thoughts, and then kept me in the loop the whole way, providing her findings and suggestions in a warm way. Nothing was too much trouble and I'm super pleased with the final results. I would thoroughly recommend Holly Tree Graphic Design if you want a personal approach to your branding needs. I never once felt like I was on a conveyor belt with designs churning out that held no resemblence to the brief!"

— Owner, Rachel Collins Photography